Freskon, the International Fresh Fruits & Vegetables fair is taking place for the second consecutive time in April 21-23 of 2016 at the Thessaloniki International Exhibition & Conference Center. Goal of the organizer company, TIF HELEXPO is to designate Freskon as the sole commercial event concerning the fresh fruits and vegetables sector in the overall area of SE Europe and E. Mediterranean.
An additional goal of this year’s organization is to develop the business initiative, the extroversion of Greek production as well as to raise the primary sector. Consequently, in order for the international character of the fair to be enhanced, TIF HELEXPO follows a dynamic program of hosted buyers from 40 countries together with targeted promotion actions in Greece and abroad.
It worth mentioning that plenty of parallel events are scheduled to take place, forming once again, the main factor that will give prominence to the exhibition product, aiming at attracting more visitors. Special attention is paid to the invited foreign trade visitors from various countries of the world who will have some truly important contacts with the Greek exhibitors.
Parallel events play an equally important role; for instance, last year the special section FreshCon Market as well as the International Cherry Conference attracted hundreds of attendants whose interest remained in high levels throughout the events.
However, the attendance was also great during the speeches of people of the sector which were focused on this dynamic part of Greek economy.
In spite of the fact that Freskon counts only one organization, it forms the strategic connection between Greek fresh fruits and vegetables production and the international markets, important foreign retailers and transnational distribution networks.