Popular and effective beyond expectations, “FreshCon Market”, the most important trade event regarding the promotion of fresh fruits and vegetables sector returns for the 6th consecutive year, organized by FRESKON AND FROUTONEA magazine.

Recognizing the crucial role of supermarket chains in developing retail trade and improve the quality of fresh produce, we contribute with a unique and innovative way to optimize the approach between the producers and distributors with the retail chains.

On April 3-4 2020, the professionals of the sector will have the unique opportunity to meet (as part of B2B meetings) the Category Managers of the most significant supermarket chains of Southeast Europe and discuss, exchange views and make beneficial commercial partnerships. The dynamic and growing market of the Balkans, with its 65 million inhabitants, is eager to seize every opportunity to improve and modernize its fresh produce industry.

What happened last year

The fifth edition of FreshCon Market was very successful, as more than 50 companies had the unique opportunity to meet and talk with the Category Managers of the Departments of Fresh Fruits and Vegetables of 18 of the most important supermarket chains from Greece, Romania, Serbia, Bulgaria, Ukraine, Spain, etc.This pioneer event resulted in the launch of new commercial partnerships and the strengthening of participants’ trade relations.

FreshCon Market 2020” will take place during “FRESKON, International Trade Show for Fresh Fruits and Vegetables”, the most important exhibition for fresh produce sector across Southeast Europe, which is going to take place in Thessaloniki (Greece) in April 3-4, 2020.