FreshCon Market 2022

Friday 12 & Saturday 13 of May - Pavilion 14

FreshCon Market has now been established as a separate unit (Super Markets b2b point), which is organized for the 6th consecutive year exclusively for Freskon exhibitors under the organizational supervision of HELEXPO and the collaboration of the industry magazine FRUTONEA. The service of FreshCon Market brings in direct contact large supermarket chains that control a significant product distribution network with the professionals of the agricultural sector, creating suitable conditions for immediate agreements.


In order to commercialize the primary sector of the country in this event, the key role of supermarkets is highlighted in the development of retail trade as well as the improvement of the quality of fresh products.

In the context of FreshCon Market, numerous of professionals have the opportunity to meet for two days the suitable buyers of the largest supermarket chains in Southeastern Europe and the Balkans, to exchange views with retail executives and to enter into new business partnerships that will enable their active presence in foreign markets.